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Aug272012

The Next Book

Note: The Next Book was cross-posted at Paul Thurrott's SuperSite for Windows.

Every time I complete writing a book like “Windows 8 Secrets,” I vow that I will never write a book again. And then I do.

This time around, however, I knew I’d write another book. I just realized I wouldn’t be doing it the way I’ve always done: With a publisher using a condensed and hectic schedule that results in an end product that can’t easily be updated and thus never is.

So I’m writing another book. It’s just going to be a different kind of book.

Why

Book writing is not a romantic, fun, or financially lucrative venture. It’s at the extreme end of the lots of work vs. little payoff ratio, the bad end. I smile sadly anytime someone suggests that I’m in this game for the money or, in the case of my most recent book explicitly, “promoting” Windows 8 to sell my book. Folks, wake up. There are individual months this year where the ad revenue on my web site outperformed what I expect to make over the entire lifetime of “Windows 8 Secrets.” I’m not in this for the money. If I was, I’d be broke.

(For whatever its worth, I’m sure some people have done pretty well for themselves writing technology books. I’m not one of them. I have never come out ahead financially, not once, and I never expect to going forward.)

So why write a book?

I’m a writer. And I think I do it well, I think, if only from the standpoint of being able to churn out tons of words fairly effortlessly. Like many of you, probably, I certainly complain enough about my job. But the truth is, I like it. And I’m good at it. (Whether the quality of the writing is any good is of course a matter of some debate. I’ll leave decision that as an exercise for the reader.)  

I’ve also come to understand after almost 20 years of doing this that type of thing I like to write the most is the explanatory, informational stuff: Feature focus articles, tips, and the like. (And not the quickie, me-too blog posts that exemplify the modern web.) And I feel like some of this stuff, wrapped together with some transitionary language, could make a decent book in its own right. My Windows 8 Tips series, for example, or the Outlook.com Tips.

And maybe that will happen. Maybe part of the experimentation that leads to this new book involves binding some previous material together and making it available in various downloadable formats. But while that’s happening, I’d also like to plot out the next book.

What

So what’s the topic?

After a lot of deliberation, I’ve decided to write about Windows Phone 8, creating a sequel of sorts to my 2010 book, Windows Phone Secrets. I say “of sorts” because it’s not a direct sequel—I can’t/won’t use any of the material from that book or my SuperSite articles for the book—but is rather a spiritual sequel, one that covers Windows Phone 8 to the same level of detail as that previous book did for the original version and in roughly the same length.

For now, I think of this book generically as Windows Phone Book, or Windows Phone 8 Book, but I suppose part of the process will involve giving it a name. And that’s where you come in.

How

The big change for this book is going to be the process.

In the past, I’d contact the publishing company, or they’d contact me, and we’d agree that a book would happen. A schedule would occur and be missed, and then would occur a few more times until the actual writing of the book happened at a feverish pace late in the development of the product I was writing about. Money would exchange hands, in small amounts, and at odd times. And then the book would be released—i.e. printed—and after a brief spurt of promotional activity, I wouldn’t hear from the publishing company until the next book.

I’ve had conversations with this company about doing things differently, about adapting to the times and making a book that was dynamic, updatable, and interactive. They mean well, I know they do. But like so many other companies that have been successful doing the same thing, it’s hard for them to adapt. They make eBook versions of the title in various formats. But that’s about it.

I want to do something different.

For this book, I’ll write it as before. I will come up with a vague schedule of sorts that I know I will miss. But this time, I’m going to publish the book as I write it and invite readers to submit feedback. I will incorporate that feedback into the book as it’s written. As Windows Phone 8 changes, potentially, over the course of its development period, I will update the book accordingly. Not just the text itself, but the basic layout or structure of the material as well. I’d like to revisit the way this is done too. Instead of sections and chapters, maybe we have smaller pieces about features or scenarios. Maybe we don’t. I’m sort of making this up as it happens. That is in fact the point.

There will be a broad and public discussion about this book and how it evolves. This will happen at a new web site, Windows Phone Book, where I will begin posting a preliminary table of contents for the book and then individual chapters.

The book will always be free for anyone that wants it. You will be able to download it at any time in its development in whatever state it’s in at that time. I intend to make it available in PDF at least, but over time there will be various eBook formats (Kindle, Nook, Apple, whatever), and native app versions for both Windows Phone and Windows 8. Maybe those versions gets interactive, with videos and so on. We’ll see. Again, I’m making this up.

How will I make money on this book, you ask?

I won’t, at least not directly. I’m giving it away if you want that. In the future, I suspect you’ll be able to buy a printed version through Amazon or whatever at some charge, and I suspect the eBook versions can’t be free, though I’ll see what I can do. But I will be writing about the topics in Windows Phone book here on the SuperSite as the book is written, so I will probably end up doing just fine. What I write for the book will feed into my stuff here.

When

So when will the silliness ensue? I’m reposting this article on Windows Phone Book and see what the initial feedback looks like. Over the next few days, I’ll begin posting some rough ideas about how I see the book structure, and see if that passes muster with folks. And then I’ll being writing it, in a very haphazard way, probably on a sort of feature-by-feature or topic-by-topic basis. I suspect I’ll need to use the Windows Phone 8 emulator in the SDK in the beginning, since I don’t have a device. And that will limit what I can write in the beginning. But I’ll contact Microsoft and see what I can do about getting a device as quickly as possible.

My goal is to come up with something that will excite and satisfy Windows Phone users and enthusiasts. I’d like to engage more with the community and make this more a conversation than a one-way dictation. I would like to reward people for contributing, though I honestly don’t know how or even if that is possible. But I have to start somewhere.

I love Windows Phone. I look forward to writing an awesome book about Windows Phone 8. And this time, I hope to do it with your help.

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Reader Comments (89)

Sounds like a great idea to me sir!

August 28, 2012 | Unregistered CommenterScott

So I guess you could say that you are completely reimagining how you write your books? :)

August 28, 2012 | Unregistered CommenterDavid Chadwick

I would happily buy an interactive/native app for Windows 8 or WP8 to help support this, especially if it continues to be updated.

August 28, 2012 | Unregistered CommenterJSmid6

Very interesting concept. We'll see what comes out of it.

Just an other note, the site looks really good. Nice font and easy to access comments.

August 28, 2012 | Unregistered CommenterNiels

Paul, this is great. Well done.

Could you add an RSS feed from this site so that we can watch it using RSS please

August 28, 2012 | Unregistered CommenterInfinidim

Great! Love the idea and the initiative... I'll be sure to monitor this work and try to contribute in any way that I can (not sure yet how). Reminds me a bit of the work that Jeff Blankenburg did with 31 days of Mango (and other previous work), but with a diffrent angle.

August 28, 2012 | Unregistered Commenterhhrafn

Great idea!!

August 28, 2012 | Unregistered CommenterTom

Why don't you do what Ed Bott does. Yes, he sells his book, but it is already in the needed formats. Even better, as he updates it, you can download the update. And if you purchase the ebook early, there is a discount.

As for Windows Phone 8, I'm ready to switch to it. I've just been waiting for Apollo to be released.

Gary

August 28, 2012 | Unregistered CommenterGary-in-VA

This sounds like a intresting idea, a living book for the livingroom. I wonder if the experience can be made even better trying to go full Metro layout, under the idea its even more easy, for even new people, to understand or enjoy? Probably hard for a book layout. But saying impossible would only be negative thinking if its a intresstig road to take, like my old military commander used to say, "Nothing is impossible, the imposible only takes more time".

Thank you for reading.

Best regards Peter Nakazul Wik.
(bad englis? sorry from Sweden)

August 28, 2012 | Unregistered CommenterNakazul

Genius !!!

August 28, 2012 | Unregistered CommenterTed

Love the idea and definitely will follow up all the posts. Also, if there is RSS feed to this, that will be great. Thank you.

August 28, 2012 | Unregistered CommenterDale

Hi Paul, excellent idea, and I'm looking forward to reading you and giving my feedback. I also like the idea of focussing on writings like scenarios : tips, how-to, etc.

August 28, 2012 | Unregistered CommenterSerge

Hi Paul,
I'm as excited as everyone else about your inclination to break away from the old model and explore new strategies. And I see that another poster already mentioned what O'Reilly is doing in this space:
-----------
"This is a fantastic idea! It sounds like you should ditch your current publisher and go to O'Reilly. After listening to Leo interview Tim O'Reilly, it sounds like they have the same philosophy of information distribution instead of just publishing. I'd be willing to bet that Tim would be on board with this experiment. I'll be checking this site for the next content release, good luck!"
-----------
We do have significant infrastructure in place already to help you do this; if you'd like to discuss, just let me know. And in any event: Good luck and keep up the great job!
--Steve Weiss - Associate Publisher - O'Reilly Media / Microsoft Press Division

August 28, 2012 | Unregistered CommenterSteve Weiss

G'day Paul, from across the Pacific, love the idea, I wish you all the best and I'll be right here supporting along the way! I already frequent WSS daily, now I'll throw the webook into the mix! I'm genuinely excited about the opportunity to chew on Windows Phone from someone who I respect and admire! I'll be taking the leap for the first time once WP8 is released and my 3GS finds itself at the bottom of my ewaste collection - it's been a LONG time coming! Make it so!

August 28, 2012 | Unregistered CommenterDave Adams

Great idea! As someone who worked in the book industry for 15 years I love seeing people trying to be innovative when it comes to publishing. I'd be willing to pay if there was a reasonable model in place. Yearly subscription? Kindle for sure. Pay per topic/chapter?

August 28, 2012 | Unregistered CommenterDennis

I think this is a great idea. I have been a windows phone user since day one and I think it is the best os out there for mobiles. I will be following this everyday. I am waiting for wp8 so I can buy my new Nokia.
Best of luck mate

Mike.

You should also release it as an app (maybe paid)

August 28, 2012 | Unregistered CommenterMike

I'm very excited about the book but even more about the process of writing and revising the book as the software evolves. It just makes a great deal of sense, particularly when we know that the functionality of Windows Phone 8 will evolve and grow over time. Microsoft has implied that evolution will occur in shorter periods of time. I really am looking forward to this adventure and if I can help, I'll be happy to. Thanks for taking the risk. I'm sure it will be rewarded

August 28, 2012 | Unregistered CommenterJoecatskill (Todora)

Thanks! I'm really interested! Especially if I get a Windows Phone 8.

August 28, 2012 | Unregistered CommenterAnthony

Great news! Looking forward to see how well this works for you.

August 29, 2012 | Unregistered CommenterCarl

I guess since this project is going to end in January, you will not have chance to see what all the MS/BN authoring/publishing stuff is going to be all about. I am hoping that it will have some of the properties of what you are trying to do, as it would be a great way to do all kinds of non-fiction books. I really think that is what they might be aiming for-a way for textbook authors to publish quickly with ease of revisions. It would kind of put the used college bookstore out of business though as you would sell your license to a book that had a certain number of revisions included in the original purchase price. Kind of buy a subscription to a book like MS is trying to get people to buy a subscription to Windows. Would be also great for K-12 schools also. Give out a WinRT reader device loaded with the years books. Wipe it clean and then simply load revised version the next year. And continually update it even during the school year. Still a unified book and not a bunch of disparate web stuff, but using current events/changes integrated .

August 30, 2012 | Unregistered CommenterBrickEngraver

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